In the early days of the Web, everything was text - there were
no graphics. While the Web has become more and more graphical,
the latest trend in advertising is to take a step backwards to
simple text ads.
Many sites offer text ads, which typically consist of one or two
lines of text and a link. Users seem more likely to click on these
ads, and when they appear within content rather than at the top
of the page in a banner-sized box, they do even better.
As the workhorse of web advertising, text ads come in different
colors and sizes, including leaderboards, skyscrapers and all
industry standard sizes. These ads allow you to present your message
quickly and effectively. The advertiser's message is always shown
on the page.
