How
do I choose which cost metrics to set up my campaign in?
Depending on your advertising needs and goals we have the
right cost metrics for you.
Cost Per Visit (CPV): a full page popunder campaign and you’re
paying on a per visit basis, best for advertisers mainly looking
for branding.
Cost Per Click (CPC): a text banner and/or image graphical
banner campaign and you’re paying on a per click basis,
best for advertisers on a tight budget.
Cost Per Thousand Impressions (CPM): a graphical (rich media)
banner campaign and you’re paying on a per thousand banner
display basis, best for advertisers with rich media banners.
